01 PROFESSIONAL
MY MARKETING SKILL SET
PROJECT MANAGEMENT
90%
PPC / SEM
95%
SEO
83%
ANALYTICS
92%
MARKETING AUTOMATION
80%
EMAIL MARKETING
84%
CONTENT MARKETING
88%
I'm Adrian Ebsary
Full Stack Marketer
Team Builder
PPC Practioner
ROI Realizer
Marketing is moving so quickly that many organizations lack leadership that brings both the vision necessary to transform their growth, as well as the technical skills to make it happen. That’s where I come in; I’m the rocket fuel to propel your next step change in success and the expertise to lead the team that engineers a successful launch.
With a decade of experience driving lead generation and revenue growth, my unique blend of skills has allowed me to act like a start-up incubator at each company I’ve joined. I define new opportunities, craft the strategies to capitalize on them, and build the teams that get the job done.
02 PORTFOLIO
MY LATEST WORK. SEE MORE >
03 Experience
2019-Present
AON3D
Director of Marketing
• 2.5x growth of entire CRM during 1 year tenure
• Completed brand strategy refresh, including tagline
• Improved lead to SQL conversion rate by 2x
• Launched website that improved lead gen by 223%
2017-2018
SALTWORKS TECHNOLOGIES
Director of Marketing
• Delivered new website with 2x conversion rate
• Increased overall rate of lead generation by 98%
• Overhauled marketing to increase traffic by 28%
2018-2019
ALTIMA TELECOM
Marketing Director
• Increased YoY sales by 12% over 3 months.
• Reduced call abandon rate by 14%.
• Delivered 45% sales increase for key products with pricing overhaul
• Recruited 2 new hires, managed 9 reports.
• Delivered brand refresh with mascot in 1 month
2016-2017
HUDDOL
Digital Marketing Manager
• Drove audience growth by 5K, 28% increase
• Managed $50K marketing strategy
• Recruited and managed marketing team
• Doubled reach and engagement on social
2015-2016
STEMCELL TECHNOLOGIES
Program Manager, Marketing
• PPC/SEM conversions ↑ 12%, budget waste ↓ 30%
• Managed $250K B2B marketing budget
• Increased online revenue by 4%
2011-2015
UNIVERSITY OF OTTAWA
Online Community Specialist
• Drove 140K (8x) audience growth
• Managed 11 direct reports
• Developed bilingual social media guidelines
• Successfully managed $40K PPC budget
• Top 10 in university social customer service